{"title":"Serums","description":"\u003cp\u003eSerums that are built to stand alone or layer with your favorite products\u003c\/p\u003e","products":[{"product_id":"rejuvenating-serum","title":"Rejuvenating Serum","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eAn everyday lightweight serum designed to deeply hydrate, soothe, and brighten for a naturally radiant glow. This 99% natural formula is powered by aloe vera and glycerin (superior hydrators that draw moisture in and keep skin soft and plump), niacinamide (the multitasking MVP that reduces the appearance of pores, brightens skin tone, and strengthens your barrier), and panthenol plus allantoin (your skin's calming and repairing comfort squad). Antioxidant-rich botanicals like chamomile, mulberry, and mugwort soothe skin and protect against environmental stressors, while blueberry extract supports elasticity and brightness with its antioxidants and trace vitamin C. Hyaluronic acid attracts and retains moisture for long-lasting hydration that actually lasts.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003ePerfect for all skin types looking to restore balance and resilience without a complicated routine—it plays well with everything else in your lineup and quietly does its job while you get on with your life. Apply morning and\/or night after cleansing, before moisturizer. Layers beautifully with specialty serums like the \u003ca href=\"https:\/\/shopgoow.com\/products\/copper-peptide-serum\" title=\"Anti-Aging Copper Peptide Serum with 4D Hyaluronic Acid and Marine Collagen\"\u003eCopper Peptide Serum\u003c\/a\u003e as well. \u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eScent:\u003c\/strong\u003e None (fragrance-free)\u003c\/p\u003e","brand":"GOOW Beauty","offers":[{"title":"Default Title","offer_id":50130151833913,"sku":"SKIN39","price":9.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0808\/0850\/9753\/files\/RejuvenatingSerum-Photoroom.jpg?v=1731040290"},{"product_id":"copper-peptide-serum","title":"Copper Peptide Serum","description":"\u003cp\u003e\u003cstrong\u003e\u003cmeta charset=\"utf-8\"\u003e \u003cmeta charset=\"utf-8\"\u003e\u003c\/strong\u003e\u003cmeta charset=\"utf-8\"\u003e\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eA powerhouse serum that brings together skin-loving science and natural nourishment for your most radiant, resilient skin yet. This silky, lightweight, low-sensory hydrator is designed to support your skin's natural collagen production, boost elasticity, and deliver deep hydration—without irritation or that sticky \"why won't this absorb\" feeling.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eFormulated with \u003ca href=\"https:\/\/pmc.ncbi.nlm.nih.gov\/articles\/PMC6073405\/\" title=\"Copper Tripeptide Study\" rel=\"noopener\" target=\"_blank\"\u003eclinically-studied\u003c\/a\u003e Copper Tripeptide-1 (aka GHK-Cu, a carrier peptide), a 4D Hyaluronic Acid matrix, and marine collagen, this multitasking blend delivers visible pro-longevity benefits. Whether you're embracing your natural glow or repairing past damage, this serum is here for the long haul.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eWhat it does:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003ePro-longevity support:\u003c\/strong\u003e Copper peptides (1%) help support collagen and elastin production, promoting skin firmness and reducing the look of fine lines and skin fatigue. Think of it as structural support for your skin at an effective but gentle concentration, perfect for long-term use.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eNext-level hydration with 4D hyaluronic acid:\u003c\/strong\u003e A layered approach using four molecular weights of HA for immediate surface hydration, deep skin penetration, water retention, and skin barrier protection. It's hydration that works on multiple levels—not just sitting on top.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eMarine collagen (1%):\u003c\/strong\u003e Soluble marine collagen complements the collagen-stimulating action of copper peptides and \u003cmeta charset=\"utf-8\"\u003eacts as a humectant to help retain surface moisture, improving the appearance of texture and helping skin feel more smooth. \u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eBarrier support:\u003c\/strong\u003e Panthenol, glycerin, and fermented radish root help protect and restore your skin barrier while acting as moisture magnets.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e After cleansing and toning, apply 2-3 pumps to face and neck. Gently press or massage into skin. Follow with moisturizer (and SPF during the day). Use daily for cumulative pro-longevity effects.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eScent:\u003c\/strong\u003e None (fragrance-free)\u003c\/p\u003e\n\u003cp\u003ePairs beautifully with \u003ca href=\"https:\/\/shopgoow.com\/products\/squalane-agave-facial-oil\" title=\"Squalane Agave Facial Oil\"\u003eSqualane Agave Facial Oil\u003c\/a\u003e or \u003ca href=\"https:\/\/shopgoow.com\/products\/bakuchiol-face-cream\" title=\"Bakuchiol Face Cream Moisturizer\"\u003eBakuchiol Cream\u003c\/a\u003e, and can be layered with the \u003ca href=\"https:\/\/shopgoow.com\/products\/rejuvenating-serum\" title=\"Rejuvenating Serum\"\u003eRejuvenating Serum\u003c\/a\u003e as well.\u003cem\u003e\u003c\/em\u003e\u003c\/p\u003e","brand":"GOOW Beauty","offers":[{"title":"Default Title","offer_id":50659840655673,"sku":"SKIN55","price":14.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0808\/0850\/9753\/files\/Copperpeptideserum-Photoroom.jpg?v=1744745731"}],"url":"https:\/\/shopgoow.com\/collections\/serums.oembed","provider":"Geek Out of Water Skincare \u0026 Beauty","version":"1.0","type":"link"}