Your anti-aging perfector! A hydrating primer with pro-longevity actives and a soft-focus finish that works beautifully under makeup or alone.

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$18.00

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NET WT: 3.5 oz / 100 g or 2.3 oz / 65 g

Moisturizes
Blurs Texture
Smooths Fine Lines
Skin Appears Firmer Over Time

Cruelty Free

Vegan

99% Natural

Star Ingredients

Blue Tansy Essential OilBakuchiolRosehip Seed OilSqualaneCastor Oil

A hydrating primer that preps skin for makeup while delivering pro-longevity benefits. This dual-purpose formula combines nourishing oils with active ingredients to smooth texture and support skin health. Formulated with 0.3% bakuchiol (a plant-based retinol alternative that helps improve elasticity and smooth fine lines) plus a blend of rosehip seed oil, argan oil, squalane, and castor oil to hydrate and lock in moisture. Hydrolyzed rice protein helps promote firmer-looking skin, while blue tansy essential oil provides anti-inflammatory benefits and helps calm redness. This blend creates a soft-focus, powder-like finish that smooths skin—it works beautifully under makeup or worn alone for that "my skin but better" vibe.

Apply after sunscreen, massaging into skin and focusing on areas where you want extra smoothing. Can also be layered over Bakuchiol Cream. Free from synthetic fragrances; has a lightly sweet scent from the blue tansy.

Scent: free from synthetic fragrances; has a lightly sweet scent from the blue tansy essential oil

Ingredients: geranium flower water, water, glyceryl stearate, cetearyl alcohol, glycerin, caprylic/capric triglycerides, shea butter, apricot kernel oil, rosehip seed oil, bakuchiol, argan oil, squalane, castor oil, hydrolyzed rice protein, coconut oil, sodium stearoyl lactylate, panthenol, phenoxyethanol, blue tansy essential oil, vitamin e, ethylhexylglycerin

Massage a pea-sized amount on face and neck. Wear alone or under makeup.

Store all personal care products in a cool, dry place out of direct sunlight. Keep out of direct streams of water (such as in a shower). Use within 6 months. Avoid dipping fingers directly into product jars to avoid contamination. Use a spatula or spoon instead.

Keep products sealed when not in use.

For external use only. Avoid contact with eyes. Discontinue use if irritation occurs. Do not apply to broken skin. Keep out of reach of children.

This product is not intended to diagnose, treat, cure, or prevent any disease. The information provided on our website, product packaging, or any other marketing materials is for educational purposes only and is not intended to be a substitute for professional medical advice, diagnosis, or treatment.  GOOW skin, hair, and personal care products are handcrafted in the USA, cruelty free, and vegan unless otherwise noted in the description.

Please check the ingredients listed on your product's packaging to confirm, as minor variations may occur from batch to batch.

Most products are filled by weight, not volume. Final contents and colors may vary slightly.